"PR firms still seek creative edge in social media efforts" - PRWeek

The rise of social media has opened doors for PR agencies. But to maximize the opportunity, better or new capabilities, such as measurement tools or video, are in order. In the September issue of PRWeek, Chad Latz, Cohn & Wolfe’s Global Digital Practice Leader, discusses the trend and how Cohn & Wolfe is positioning itself in the new communications landscape.

Cohn & Wolfe featured in examination of Iceland PR landscape

As part of their “Focus on…” series, PRWeek UK took a closer look at the PR industry and opportunity in Iceland. Their primary guide was Guðjón Pálsson, country manager for Cohn & Wolfe Iceland and author of the 2006 WPP report ‘The PR Opportunity in Iceland.’

Cohn & Wolfe takes a page from Hollywood to make a bold break

New York – September 1, 2010 – In a move designed to illustrate its broad range communications offerings beyond traditional PR, Cohn & Wolfe today launched a new website featuring Hollywood-style stop-motion animation video; sharp, ad-style copy; and a singular tone of voice to articulate its unconventional communications strategies, bold programming and “respectfully irreverent” style.

Cohn & Wolfe's Chad Latz named to PRWeek's "Top 40 Under 40"

New York – August 1, 2010 – Chad Latz, President of Cohn & Wolfe’s Global Digital Practice, has been named to PRWeek’s “Top 40 Under 40,” an annual ranking of the communications industry’s 40 most accomplished PR professionals under the age of 40. The list includes leaders and emerging stars from the biggest agencies and corporations in the world. Chad’s selection marks the third consecutive year Cohn & Wolfe has been represented on the list.

Lincoln Financial Group selects Cohn & Wolfe as communications partner

New York – July 23, 2010 – Lincoln Financial Group announced today that it has engaged Cohn & Wolfe, a leading global communications agency, to support their communications efforts including branding, corporate positioning and executive thought leadership.  The appointment follows a four-stage selection process that included presentations to Lincoln’s CMO, CEO and leadership team.