• 11th Jun 2009 | Posted by Jim Martinez
    Jim Martinez's picture

    A June 9 article in The New York Times suggests that banks and other financial institutions are betting they can reconnect with consumers by launching warm and fuzzy advertising campaigns.  Their theory is that consumers are ready to “move on.” 

  • 11th Jun 2009 | Posted by Jim Martinez
    Jim Martinez's picture

    A June 9 article in The New York Times suggests that banks and other financial institutions are betting they can reconnect with consumers by launching warm and fuzzy advertising campaigns.  Their theory is that consumers are ready to “move on.”